Apple Lisa – Wikipedia, the free encyclopedia

December 28, 2014


While the documentation shipped with the original Lisa only ever referred to it as The Lisa, officially, Apple stated the name was an acronym for Local IntegratedSystem Architecture or “LISA”.[6] Since Steve Jobs’ first daughter (born in 1978) was named Lisa Nicole Brennan, it was normally inferred that the name also had a personal association, and perhaps that the acronym was invented later to fit the name. Andy Hertzfeld[7] states the acronym was reverse engineered from the name “Lisa” in autumn 1982 by the Apple marketing team, after they had hired a marketing consultancy firm to come up with names to replace “Lisa” and “Macintosh” (at the time considered by Jef Raskin to be merely internal project codenames) and then rejected all of the suggestions. Privately, Hertzfeld and the other software developers used “Lisa: Invented Stupid Acronym”, a recursive backronym, while computer industry pundits coined the term “Let’s Invent Some Acronym” to fit the Lisa’s name. Decades later, Jobs would tell his biographer Walter Isaacson: “Obviously it was named for my daughter.”[8] “}}